Launching our new initiative
1 Million Conversations
The Vision
We want to spark one million honest, hopeful, life-giving conversations across the UK. In homes, cafés, churches, universities, festivals, workplaces, and community spaces.
Loneliness and poor mental health are rising. Society often feels divided. Many of life’s biggest questions go unspoken, yet people everywhere are searching for hope, peace, and meaning. At the same time, many want to make a positive difference in their communities to listen better, connect more deeply, and share what gives them strength and purpose in life.
What if one simple conversation could change everything?
What if we could create spaces where people feel safe to talk about life, purpose, and belief?
What if honest, hope-filled conversations could ease loneliness, build understanding, and spark transformation?
From those ‘what ifs’, 1 Million Conversations was born — a movement to help people everywhere rediscover the power of connection.
Our Progress
We calculate the progress of this initiative based on 3 factors:
Sale or giveaway of resources
Engagement with our Daily Question webpage
Partnerships with other organisations
The Tool
At the heart of this movement is a simple but surprising resource — the Table Talk Coaster.
More than a place to rest a cup, each coaster features thoughtful questions and a link to a digital platform with fresh daily prompts, conversation starters, and stories.
It’s a gentle, accessible way to spark meaningful conversations about life, well-being, hope, and belief — anytime, anywhere.
The Goal
Our aim is to distribute 300,000 Table Talk Coasters by the end of 2027, paving the way to one million conversations by 2028.
Some will be available to buy, while others will be freely given to schools, universities, chaplaincies, and community initiatives. Organisations can also co-brand their own coasters — as the United Reformed Church has done with an order of 100,000 to help launch the project.
Join the Movement
We’re aiming to distribute at least 300,000 coasters, and we’d love you to be part of it.
How you can get involved:
Join the movement. Sign up for updates, special offers, and new ways to engage.
Purchase coasters. Start conversations in your own spaces, or contact us to create a bespoke design.
Share your stories and photos – tell us how many conversations you’re having.
Donate. Help us give free coasters to schools, chaplaincies, and communities in need.
Spread the word. Follow and share our work on social media.
Together, we can spark 1 Million Conversations, building a more connected, hopeful nation.
With thanks to our project partner
The coaster and webpage were developed in partnership with the United Reformed Church (URC) as part of our '1 Million Conversations' project. With their support (and an order of 100,000 coasters) they’re helping us spark life-changing conversations in communities across the country.
